Global redesign of Converse.com to upgrade it from a traditional e-commerce site to a platform for discovery, easy shopping, and cultivating relationships.
Role: Lead Experience Designer
Client: Converse
Agency: R/GA
Year: 2017-2018





Credits—ECD: Una Walsh CDs: Gabriel Cheung, Karen Bonna Rainert, and Gene Lu. Visual: Jean-Lou Renoux, Chiayu Chang, Han Song, Woohyun Lim, and Kevin Lai. XD: Mikaila Weaver, Terrence Ma, Catherine Rosenwald, and Natasha Sligh. Copy: Kendra Jones and Leah Alfonso.

Ⓒ Lillie Ferris 2019
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